The year the media died
This title aptly speak to the epidemic deaths of a number of traditional media houses (newspapers and magazines) in the USA at the end of 2008 and during the first ...
Publishers of static content going Mobile
Michael Zimbalist gives a video interview on the New York Times mobile strategy. A bold move - considering that the Newspaper world is a very slow moving one. The motto ...
Mobile - the 4th screen
Whether you call it the 7th mass media - or the 4th screen - one thing is for sure mobile is BIG. This video clips tells of the human emotional ...
Featured Category - VIDEOS
This title aptly speak to the epidemic deaths of a number of traditional media houses...
Michael Zimbalist gives a video interview on the New York Times mobile strategy....
Whether you call it the 7th mass media - or the 4th screen - one thing is for sure...
Jan ChipChase, principal researcher on human behaviour at Nokia Research Labs investigates...
Obama’s brilliant use of mobile marketing tactics
Whether you hate the man or love the man. One thing he has done flawlessly and with...
More Featured Category PostsFeatured Category - WHY MOBILE?
Survey: Lack of ROI and Education To Blame For Those Hesitant Of Mobile Marketing
It’s easy to get caught up in the concepts of mobile marketing and advertising...
How to get in on the mobile boom
Megan Berry works for mobile analytics and advertising company Mobclix. Does your...
How to implement an ethical, smart mobile campaign
Since the advent of mobile marketing, the world has seen a dramatic increase in unethical...
Yeah, yeah, yeah… but do we really NEED mobile marketing?
By: Alexander Gregori I admit this is a somewhat strange headline, so you probably...
More Featured Category PostsFeatured Category - Events
10 mobile content tips
Here are ten tips for getting the most value from mobile content services - by Leon...
Cellphone banking overtake online PC banking
The number of people banking from their cellphones has exceeded that of people banking...
Understanding how mobile impacts on SMEs
In this fast-changing and highly competitive business environment, the usage of mobile...
SMS marketing is proving just the tool for shrewd businesses look for innovative...
More Featured Category PostsFeatured Category - HOT NEWS
Game over for cellphone scratchcard culprits
There’s been a rather satisfying conclusion to the story of the scratchcard...
Wendy’s to test coupons sent to phones
The nation’s No. 3 hamburger chain wants its customers’ cell-phone numbers. Wendy’s...
Top 10 resolutions for the African wireless market in 2010
2010, the year of mobility? According to Julien Blin, Principal Analyst and CEO at...
Lawmakers Purpose Strict Legislation On SMS Advertisements In New Jersey
Two New Jersey Senators have set their sights on unsolicited text message advertising...
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